The course teaches best practices in cold calling to significantly
improve the ratio of appointments to telemarketing calls.
Prospecting is one of the most important aspects of selling,
as there must be a prospect before there can be a customer.
Telemarketing is critical for success is developing new
business.
Students will learn the best practice presentation skills
geared toward a positive conclusion. They will learn the
specific use of questions to uncover the real needs of
the buyer. Students will then learn to uncover the current
major problems the buyer is having and have the buyer
agree with the solution.
Problem identification and solution selling have become
best practice. The days of high pressure closing tactics
are gone.
Present day best practice closing techniques are covered
in detail so the professional sales representative knows
“when to ask for the business”, and also knows
“when to continue adding value” prior to closing.